Increase Website Conversions
Conversions (sales) are probably the most monitored metric for any Ecommerce business and any increase in conversions is a positive. We work to find and implement strategies that will increase your conversions and remove any inefficiencies; increasing your bottom line in the process.
Not sure of the best ways to increase your online conversions? Start here.
CONVERSION-DRIVEN WEB DESIGN
Updating your current website to one that was specifically created for achieving higher conversions is one of the most effective ways to improve your current conversion rate. It is important to create a website that makes your customers experience as frictionless as possible to make as many sales as possible.
CONVERSION RATE & CUSTOMER VALUE OPTIMISATION
Conversion Rate Optimisation is a continuous process of monitoring, testing, and tweaking key aspects of a website in order to achieve a higher conversion rate. The little things add up and even the smallest change can reap large results. We make it a point to split test different variations of your key pages (e.g.checkout) to ensure that there are no roadblocks preventing your customer from making a purchase.
The internet gives you the unique advantage of having the raw data available at every stage of your marketing and sales funnel. Data analytics is the science & art of looking at this data in order to reach conclusions that will improve your overall business performance. This process allows you to identify unique insights that will help you to make the calculated business decisions necessary to increase conversions.
Leveraging the existing traffic of established marketplaces like Amazon, eBay, and Etsy is an option that many retailers overlook, but your audience are already here and ready to buy. Proper promotion and optimisation on these marketplaces allow you to get your product in front of as many of them as possible.